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Search trends 2026 in Germany: AI grows fastest, Google stays central. LLM market share of ChatGPT, Gemini and Claude and what it means for SEO and GEO.
Local SEO for multiple locations: how multi-location companies scale SEO and GEO with location pages, Google Business Profiles, listings, reviews and tracking.
SEO reporting for 2026: the KPIs that convince budget owners despite zero-click searches and AI Overviews. KPI tree, data sources, reporting routine and FAQ.
AI in marketing for budget owners: AI as production lever vs. visibility system, SEO, AI SEO, GEO, AIO, LLMO and AEO clearly defined, plus research, monitoring and implementation with AI.
Performance marketing strategy: how orchestrated SEO, ads, content and AI deliver measurable results. KPI tree, decision logic, AI guardrails and a 90-day framework.
Google Ads AI: how value-based bidding, Performance Max and AI Max for Search steer budgets toward real business value. Campaign setup, ad copy, data quality and FAQ.
LLM SEO in practice: how content gets cited in Google AI Overviews and LLM answers, which structure, schema and sources matter, and how to measure impact beyond the click.
Automotive SEO for OEMs, dealers, workshops and platforms: scalable page types, local SEO for many locations, authority building, technical SEO and automation for large vehicle inventories.
Insurance SEO benchmark 2025: how Germany’s top 10 insurers compare in visibility, rankings, content and backlinks, and what drives their SEO performance.
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